A gesture meant for Chinese fans has turned into a lively debate. Falcons revealed a new jersey for IEM Beijing, and the Chinese audience replied with thanks and criticism in the same breath.
This story matters because the team tried to connect with local supporters, and those supporters answered in great numbers. However, the main complaint is not about the idea. It is about one design choice that fans noticed right away.
Falcons Made a Jersey for the Trip to China
Falcons announced the new kit on X ahead of IEM in Beijing. The team presented it as a special jersey for the event in China. As a result, the post quickly drew attention from fans in the host country.
Over 300 Comments, Mostly From China
The announcement collected more than 300 comments. About 90% of them came from Chinese users, and almost all shared one message. Fans valued the effort, but they did not like the result.
The main problem is the font used for the Chinese text on the shirt. Several users pointed out that it looks like a default font. In addition, some said it looks poor on fabric. One commenter noted that China has many beautiful typefaces, including the five great styles of Chinese calligraphy, and said any of them would beat this standard choice.
What Fans Wrote Under the Post
Many comments began with thanks and then moved to criticism. One user wrote: “Thank you for making a new kit, but next time hire a designer who knows Chinese.” Another comment was almost identical and added a laughing emoji.
Other fans were more direct. One asked who the designers were and joked that they were a hundred steps ahead of everyone else. Another thanked the Falcons for caring about Chinese fans but admitted that the jersey is ugly.
Some users pointed to smaller details. One fan questioned why the two characters “加油” appear on the chest, comparing the look to a Red Cross logo. The same user also noticed a comma placed at an odd angle.
Not everyone was harsh. One fan sent love from China and said the team clearly values its Chinese supporters. However, the same person said the shirt looks funny and suggested that Falcons lack someone who understands the Chinese market. According to this comment, Chinese viewers will laugh when they see it, but not out of malice.
Why This Reaction Matters
According to the Falcons’ announcement on X and the comments below it, the team received a clear signal from its Chinese audience. Fans welcomed the attention and the special kit. At the same time, they asked for more careful work with the Chinese language.
For example, several users suggested hiring a designer who knows Chinese or one who comes from China. Therefore, the discussion is less about rejecting the jersey and more about the quality of the localization. Finally, the response shows how closely the Chinese community watches how international teams present themselves ahead of IEM Beijing.
